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You are here: HomeCorporatePress releases › Changes in Senior Management at Eurodata TV Worldwide: Sahar Baghery and Jacques Balducci appointed
Changes in Senior Management at Eurodata TV Worldwide: Sahar Baghery and Jacques Balducci appointed

04/09/2015

Changes are occurring in Senior Management at Eurodata TV Worldwide with the appointments of Sahar Baghery as Head of Global Research and Content Strategy, and of Jacques Balducci, promoted to Sales Director. They report to Frédéric Vaulpré, Vice-President of Eurodata TV.

Heading a team of 30 people, Sahar Baghery is in charge of analysing TV and video consumption and detecting trends in content development worldwide, as well as conducting studies focused on audiences and specialized topics (One TV Year in the World, Scripted Series, Entertainment, Kids Report, Multiscreen, Young Adults), and developing NoTa, the industry’s reference in detecting attractive content.

Jacques Balducci is now in charge of the international sales team at Eurodata TV Worldwide. His mission consists in defining the business strategy and heading a commercial organisation with an extended geographical scope and to develop the customer portfolio throughout the five continents.

Both appointments contribute in boosting Eurodata TV Worldwide’s international presence, especially in establishing NoTa’s leadership as the international reference in tools for audiovisual content intelligence and analysis.

Prior to joining Médiamétrie in 2012, Sahar Baghery held a variety of positions in the media sector for major global groups like the Walt Disney Company and Canal + in France, NBC Entertainment and CNN International in Los Angeles, and Nielsen Media Research in London.

Jacques Balducci started his career in marketing in 1996. For 5 years he held various positions at TF1 Publicité, before becoming International Account Manager at Euronews. He joined Médiamétrie in 2012.

 

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