Entertainment TV Report: Authenticity a key factor in boosting entertainment format genres
The 2016 edition of the Entertainment TV Report , covering 11 territories and 90 channels, looks back over the success stories in 2015 from emblematic entertainment genre.
Talent searches and competitions of every kind remained safe “bets” and pursue their expansion into new territories. Scripted programmes are still riding the crest of the wave and new formats in contrast are focusing on authenticity, showcasing human beings, their relationships and everyday life through experimental programmes.» More info
One TV Year in the world : a wealth of television content expands its journey to new screens around the world.
For Sahar Baghery, Head of Global Research and Content Strategy at Eurodata TV Worldwide : "The theme of this new TV season will be diversification: diversification of distribution, of technology, of content and creative centres. We now order our TV “à la carte” and from a vast menu!"
Frédéric Vaulpré, Vice-President of Eurodata TV Worldwide, adds : "At the same time as we increasingly watch TV on other screens and pre-recorded, audience measurement is evolving in many countries to take this new usage into account."» More info
Eurodata TV Worldwide now offers a 50 territory TV programme monitoring service including 4 new South-East Asian countries
NoTa, the monitoring service for new TV and Web programmes around the world, is extending its offering to six additional countries in April 2016, with four new South-East Asian countries: Vietnam, Thailand, Malaysia and Indonesia.
According to Sahar Baghery, Director of Global Research & Contents Strategy at Eurodata TV Worldwide, “As the Asian region is now representing 60% of the global worldwide TV audience and is increasingly creative in terms of new programmes, the NoTa service needs to reflect these new content trends. It is a major step towards enriching our international offer, especially in a context which sees an increase in the number of screens in the region with smartphones, tablets and digital platforms”.» More info
Kids TV Report: Children Series Push Boundaries and Introduce New Heroes
Since 2009, the Kids TV Report has analysed the changes in broadcasting environments and programmes aimed at children. Commenting the publication of the edition that delivers second semester 2015 statistics, Avril Blondelot, International Research Manager at Eurodata TV Worldwide, announced: "In a context where media of all kinds are competing against each other, bold programming decisions to renew and refresh programmes and themes seem to succeed. An increasing number of opportunities for TV brands in the toy market was also observed.”» More info
Yassine-Guillaume Berhoun is appointed International Sport Manager at Eurodata TV Worldwide
Yassine-Guillaume Berhoun has been appointed to the newly-created position of International Sport Manager at Eurodata TV Worldwide.» More info
New On The Air : Innovation and local inspiration are key to content circulation through TV, SVOD and the web
During the Annual International TV Trends presentation, Sahar Baghery, Head of Global Research and Content Strategy at Eurodata TV and Estelle Chandèze, International Research Manager, noted that « in the situation where "hyper choice" of content, platforms and international creativity is available to the viewers, the competition gets stiffer. This in turn drives TV channels to innovate, stand out from their competitors and look for inspiration from the web ».» More info
Scripted Series Report : Scripted Series, a powerful genre experiencing great change
"More than ever, the 2014-15 season points at the division of the series universe. On one side, great hits on the overseas market, such as CSI or The Mentalist will not be renewed by the channels which launched them. On the other hand, several forms of short narratives have been tested and local comedies are appearing”, notes April Blondelot, Head of International Studies with Eurodata TV. The 6th edition of the Scripted Series Report returns in 2014-15 and analyses the programming of series around the world - 101 channels and 13 countries – which represents more than 32,000 prime time hours of broadcasts."» More info
Yearly Sport Key Facts 2015 (September 2014 - August 2015)
Television sport consumption remains at a high level in 2015, despite the appearance of new pay platforms and the transfer of sports broadcasting rights from free channels to pay channels.» More info
Young Adults Report – September 2014 – April 2015
BARC India and Médiamétrie announce the integration of Indian TV audiences into the Eurodata TV Worldwide service
In October 2015, Eurodata TV Worldwide, the world leader in the commercialisation of overseas TV audiences, will integrate the television audiences of BARC India (Broadcast Audience Measurement Council) into its services.» More info