Media maket's insights by Médiamétrie - Your update from Eurodata TV Worldwide

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Your update from Eurodata TV Worldwide - Oct 2016

17/10/2016

Your update from Eurodata TV Worldwide - Oct 2016

Summary

[Editorial]

[Exclusive]

[Meet the Eurodata TV Worldwide Team]

[Interview]

Our clients and partners report on their successes, projects and relationship with Eurodata TV Worldwide.

[What’s new?]

Young adults: In love with Entertainment
Analysing the TV consumption by genre on ten countries, we can reveal how TV consumption among young adults is really different from the program offer in volume and how young adults distinguish themselves from the rest of the audience by their average choices.
Rio may have finished but local sports are back on track!
The 2015/2016 sports season has come to an end, and even if the Summer Olympics and the 2016 Euro were under
the spotlight, other sports and events managed to pull out good ratings in their local markets.

[New on the air]

Westworld
The premiere of the series achieved great ratings results, increasing HBO’s channel slot average by 67% among Individuals 2+ and is the awaited HBO series for the Fall of 2016, while the end of Game of Thrones is confirmed.
Au-delà des Murs
The mini-series performed well on the three main targets, especially among Young Adults, increasing the channel slot average by 89%.
The strongly anticipated mini-series was created by the writer of Pigalle by Night and Witnesses.
Talent Suomi
The premiere of the show was a tremendous hit among 10+ Individuals, multiplying the channel’s slot average by more than 3 and especially among Young Adults 15-34, multiplying it by almost 4.

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